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the 1960's, with the discovery of oil, money started to
pour in and Dubai's prominence and prosperity increased.
But aware of the risks of oil-dependency, Sheikh Rashid
actively promoted new industrial ventures. The Aluminium
and Cement factory are the result of this endeavour.
The Jebel Ali Free Trade Zone - the fifth largest in the
world within a short span of ten years, has attracted over
900 international companies that include global giants -
a few of these are General Motors, AEG, Aiwa, BP, Ciba,
Geigy, Daewoo and Heinz.
Dubai's attractiveness not only lies in its trade. Like
the rest of the U.A.E., it has also been actively promoted
as a tourist destination. A few of its notable achievements
are :
• The gold prize for
the best destination in the Middle East in the 1996
World Travel prizes ceremony held in June 1996 in Las Vegas,
USA. Dubai also won the silver medal for the best tourism
and conference centre in the Middle East.
• The Dubai Shopping Festival,
held every year is a major attraction for tourists worldwide.
• The Dubai World Trade Centre has also emerged as
the best Exhibition and Conference
centre in the Gulf Region by hosting innumerable
International Fairs and events like the Gitex and Index,
that attracts buyers, sellers and customers from all over
the world.
• The Dubai International Airport considered as the
world's second best transit airport, currently handles
7.3 million
passengers per year with a growth rate of 12% that is double
that of any other airport in the world.
• The Dubai Air Show
is currently ranked third as the most significant international
air-shows on a global scale. The first being Farnborough
in Britain and the second Le Bourget in Paris.
• The Dubai Summer Surprises
is an innovative tourist attraction, aimed at increasing
tourism in the usually inactive summer months. The peak
summer months of July, August upto mid September are filled
with shopping bonanzas, entertainment for children, Ice
circus, with entertainment and educational programmes held
daily at all the major shopping complexes.
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